As Strategic Social Media Consultant - advising to the Marketing and Communications team - the key element is:

• Strategically designing a B2B social media campaign utilizing LinkedIn as a channel to strengthen BPD’s reputation as a reliable and sustainable partner for municipalities and housing associations in the Netherlands.
  
  
  

As Digital Business Development Director the key element is:

• Strategically designing a B2C e-commerce presence in Canada, United States and Mexico to strengthen Banderas SoapBlends's online philosophy as a sustainable enterprise devoted to blend oils and botanicals into skin loving body care products.
  
  

Guest Lecturer in Digital & Social Media Business Development - Masterclasses & Workshops include:

• "Digital & Social Media Marketing Advertising Strategies"

• “Content & Visual Strategies in Social Media & Influencing Marketing”

• “Communications & Social Media in Fashion”.

  
  

As Global Social Media Lead - being part of the Global Corporate Affairs team - the key elements are:

• Designing and strengthening the global social media strategy of LeasePlan and its implementation in more than 30 countries
• Designing and implementing a global social media campaign for LeasePlan intended stock market launch
• Developing and implementing diverse global social media marketing campaigns, a global social media content strategy, a global social media advertising strategy, global social media monitoring, analysis and reporting architectures, a global employee social media engagement program as well as acting as a global digital strategic advisor.
  

As Global Social Media Manager - being part of the Global Communications team - the key elements are:

• Designing the global social media strategy (for AkzoNobel top-tier countries and all AkzoNobel’s Business Areas) by establishing the AkzoNobel Social Media Playbook and Social Media Centre of Excellence, which defines the strategy and its global implementation

• Developing and executing diverse global social media marketing campaigns, a global social media content strategy and global social media monitoring, analysis and reporting architectures.