“Technology is social
before it is technical.”
— GILLES DELEUZE, Foucault
Inspired by the fast-moving innovating pace of new technologies I love digging into the significance of the massive impact new media has on the world. I am a digital strategist with a drive to create coherent, scalable and sustainable online storytelling and digital architectures, with a specific expertise in
Having more than eight years of a solid professional background as social media lead, I've been helping multinationals to build and strengthen their online brand awareness and customer engagement at global level. This involves developing, improving and leading an integrated social media strategy and roadmap to support all business areas and top markets in accordance with their respective global communication and marketing strategic agendas.
Today, as the world keeps on spinning around the opportunities and concerns within the high-speed digital (r)evolution I aspire to co-devise spaces where creativity, collaboration and legitimate innovation transcends with integrity and genuine determination. As part of this philosophy, I am currently co-developing a project which aims to amplify the voices who champion a more sustainable world.